Just in time for Opening Day, MLB launched its new "I Play" marketing campaign today, featuring spots with Bryce Harper, Robinson Cano, Carlos Gonzalez, Adam Jones, Andrew McCutchen, Buster Posey, David Price, Mike Trout, Justin Verlander and David Wright.
Up above is the video for Harper's spot, in which a Harper voice-over talks about playing for "the W on my hat", the "pennants waiting to be won", and "the Nationals red pumping through my veins". Good stuff. Video doesn't include any neon weightlifting scenes, though.
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